The New Model Media Star Is Only Famous to You

The New Model Media Star Is Only Famous to You


Back in March, I was trying to persuade my dad to stop taking the subway to work in Manhattan and join me upstate. So I paid $75 to Leonard Marshall, a retired New York Giants defensive lineman we both loved in the 1980s, to send the message.

“I put a few guys in the hospital, Bob,” he told my father solemnly. “I need you to play defense in these crazy times.”

It worked, and my father hasn’t been to Times Square since.

I had reached Mr. Marshall through Cameo, a service that allows you to buy short videos from minor celebrities. I also used Cameo to purchase a pep talk from an Olympic triathlete for my daughter ($15), an ingratiating monologue for my new boss from a former Boston Red Sox manager ($100) and a failed Twitter joke delivered by the action star Chuck Norris…



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